optimization score is made up of over 50 recommendations to optimize search campaigns.

optimization score is made up of over 50 recommendations to optimize search campaigns.

optimization score is made up of over 50 recommendations to optimize search campaigns.

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The Optimization Score consists of over 50 recommendations to help you advertise more effectively, reach new audiences, and spend smarter.

Your score is responsive in real time, so at some point it’s a snapshot of your optimization potential. This means you can instantly improve your account by applying best practices that match your business goals.

Chapter Eight: Improving Performance with Optimization Metric
Subsection: How Does Optimization Score Work?

Optimization score is a measure of performance, and account performance ranges from 0% to 100%. The score is calculated based on the results obtained by each person with settings and advertiser status.


The score is based on performance factors related to how well the Google Recommendations account fits.
Customers try and rely on data to match. Allows access to people who have not visited the website yet. Thus, the Optimization Score consists of over 50 recommendations for optimizing your Search Network campaigns.

optimization score is made up of over 50 recommendations to optimize search campaigns.

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