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Meme MarketingMeme Marketing

Meme Marketing: Memes generally have a long lifespan. Once they are created, they stay in the industry for quite some time. That duration could be days, weeks, months, or even years. Before you upload a meme, you must know whether it will entertain the audience or not. If you create a dull or expired meme, people won’t be entertained. Remember that a dull meme receives no interaction. Hence, you need to keep an eye on the trending section. 

Various companies use famous meme templates from the internet. They make some changes and create an even funnier meme. However, they still receive criticism if the idea is not relevant to the trends. For instance, you cannot upload World Cup or Champions League memes after the tournament is over. 

Apart from posting memes lately, you also have to make sure that the memes are not recycled. People often use old meme templates and end up making unattractive memes. 

In this article, we will discuss the top 4 meme marketing mistakes that you need to avoid. 

Creating Non-Creative Memes

Creativity is one of the most appreciated things on the internet. If you want your content to go viral, you must showcase your creativity through memes. Therefore, creativity is one of the most important factors you need to remember while uploading memes.

However, being creative doesn’t mean that you have to upload brand new meme ideas every day. You just need to improve the ideas that will enhance the fun side of the existing memes. People won’t like your memes if they notice that the concept is the same. Not only do you have to create visually appealing memes, but also make sure that they are funny and relevant to the audience. If you want to create funny and attractive memes, consider visiting Meme Scout.

You Try Very Hard

This is one of the most common mistakes rookie meme-makers make. While creating memes remember that the harder you try to make your audiences laugh, the more negative image you’ll be creating of yourself.

To be honest, it will make your meme look cringe when you force the funny side of the memes. Meme marketing is undoubtedly one of the most popular marketing tools in the business industry. But if you see that your brand isn’t leveraging the benefits of marketing through a particular meme concept, you need to change the scenario. 

Using Offensive Tones or Words

When you’re planning a marketing strategy for your business, you should be careful while picking the techniques. Social media is a platform that can give you both popularity and criticism. As per After Burner, tone is very important in business communication.

everything is fine meme

One good meme and people will share it and tag their friends. They will also appreciate your efforts and ideas regarding the memes. However, the same people will also defame you if you use some inappropriate or offensive tones. Hence, you need to make sure that you’re conveying appropriate words and tones through your memes. The perfect meme will also represent the personality of your brand. 

Remember to Credit the Source of the Memes

Crediting your source of the meme is very important. People share memes without crediting the actual source. However, if you have a business and you do the same while sharing memes; it will negatively impact your brand image. Apart from that, your brand ethics will also be affected. Hence, make sure you give proper credit while taking a template of a meme. It will create a positive impression amongst audiences and they will appreciate your honesty. 

Conclusion

These are the top 4 mistakes you should avoid while using meme . Remember that quality is more important than quantity in the meme industry. Even if it takes time, make sure your meme is entertaining. 

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By karen Anthony

Eric Dalius is a true marketing genius and a successful entrepreneur and he likes to spend time with his wife Kimberly Dalius.

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