Linkedin marketing agency: LinkedIn has become the first step to analyze your professional approach, to look for a better job opportunity, or to find a new and a better team member for your company. It is that professional network in the world that each individual around you is aware of.
In this blog, we have come up with some interesting stats about LinkedIn marketing trends 2022 that you would be interested in knowing more about:
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LinkedIn has a customer base of more than 774 million members
This platform is becoming extensively popular especially among younger professionals. According to LinkedIn statistics, there are more than 700 million users of LinkedIn all around the world. This number is continuously growing, and has no intention of stopping anytime soon.
This platform is used in around 200 countries in the world
LinkedIn is mainly popular among American nations but this application is used in more than 200 countries. It is equally famous in countries like Taiwan and India. It usually supports languages like Russian, English, and Japanese along with other 24 languages.
In the USA, the user base of LinkedIn is around 180 million
LinkedIn is mostly used in the U.S.A. These statistics show that around 180 million people use this platform there. Majority of the LinkedIn offices are also based in the U.S.A. in more than 5 locations.
In India, 76 million people make use of LinkedIn
On the second number, LinkedIn is the fastest growing platform in India. It is the fastest growing economy and a treat for the professionals who desire to increase their business.
There are a total 56 million users of LinkedIn in China
More than 50 million people use LinkedIn in China. Although the Chinese government has banned most of the social media platforms, LinkedIn is still a popular professional media application there.
Most of the individuals who use LinkedIn are between the age of 25 to 35
The popularity of this platform is mainly among the young generation. Their age is mainly between 25 to 35 years of age. Most of the surveys suggest that 60% of the LinkedIn users are youngsters. It is because individuals who leave their college look for better job opportunities on LinkedIn.
Around 45% of LinkedIn users make $75,000 or more a year
LinkedIn is not just popular among the youngsters and middle aged, it is also the right platform for high earners. According to research, most of the LinkedIn users earn more than $75,000 per year.
More than 30% of millionaires are members of LinkedIn
You will be extremely glad to know that more than 30% of the millionaires are LinkedIn users. It has been declared as one of the most popular social media platforms after Facebook especially among the professionals. Digital marketing on this platform brings fruitful results for various businesses.
LinkedIn is more popular among males than females
According to stats from Statista, the popularity of this platform is majorly among males as compared to females. However, both sexes use the platform rather frequently. 47 percent of LinkedIn users are female, compared to 56.9% of users who are men.
The above linkedin trends in 2022 show you the exact ratio of people using this platform at a greater rate. LinkedIn has equally been popular in nations other than the U.S.A. and few people also consider it as a great source of income.
So if you haven’t already, be sure to sign up for this professional platform!